From Grimm to Great

Ancient stories. Modern edge.

See the pattern.

Rewrite the story.

Most leaders reach a point where effort stops being the variable.

They're working. It's working. And something still isn't right.

That's not a performance problem.

That's a story problem.

The Framework

Every pattern has a name. Most people are living inside one they've never been shown.

GRIMM is where you are. GREAT is where you're going. Every edition maps the distance between them.

GRIMM

  • GGuilt
  • RRegret
  • IIndecision
  • MMediocrity
  • MMisalignment

GREAT

  • GGrowth
  • RResilience
  • EEmpathy
  • AAction
  • TTenacity

Every edition begins in one of these states. Most readers find themselves in the first page — and their next move in the last.

Published Editions

Start where the story finds you.

Five openings. Five diagnoses. None of them polite.

  • Start here

    Edition No. 1

    Choose Yourself First — The World Follows

    Cinderella waited for permission. You know how that feels.

  • Edition No. 2

    Own Your Power — Don't Rent It

    Rumpelstiltskin had leverage. He just didn't know what it was worth until he lost it.

    Coming Soon

  • Edition No. 3

    Say What Others Won't

    What The Emperor's New Clothes reveals about silence — and what it's costing you to stay quiet

    Coming Soon

  • Edition No. 4

    You Were Never Behind — You Were Becoming

    The Ugly Duckling didn't transform. It relocated. That distinction is worth sitting with.

    Coming Soon

  • Edition No. 5

    Own the Story — Before Someone Else Writes It

    The Tailor didn't wait to be believed. He wrote the story first. You know what you're waiting for.

    Coming Soon

From Grimm to Great

The Weekly Edition

One story. One pattern. One reframe you won't see coming.

Every edition takes a story you already know and shows you something inside it you missed.

A framework. A diagnosis. A question you won't be able to stop thinking about.

Published weekly. Free to start.

Subscribe on Substack →

Have a story to share — or something you're working through?

Send a note →

Tools for the part of you that is ready to act.

The editions show you the pattern.
These help you do something with it.

From the Stories

Go deeper into the patterns behind the editions.

  • Story-Based Decision Tools

    Launching soon

  • The GRIMM → GREAT Playbook

    In development

  • Leadership Assessment

    In development

Apply with AI

Turn insight into action using AI.

  • GRIMM → GREAT Prompt Collection

    Launching soon

  • The Claude Playbook

    In development

  • AI for Leaders

    In development

Why This Exists

This is not self-help. Good.

From Grimm to Great isn't about motivation.
It's about story recognition.

The stories were never meant to inspire you. They were meant to show you something — about power, about fear, about the patterns hiding in plain sight.

Each edition is a diagnostic. A mirror held up at an angle most leadership content won't risk.

No noise. Just old stories, told with a modern lens.

You already know what you're avoiding.
The stories just make it impossible to pretend you don't.